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Marketing

Marketing for Seed to Series B teams

I help founders sharpen positioning, align marketing priorities to growth goals, and guide execution with their team.

Ways to work together

Pick the option that fits what you need next

Three options depending on your stage, goals, and urgency.

Clarity Sprint

Best for direction and focus

3 weeks

Fast audit and game plan

Best when you need sharper positioning, clearer priorities, and a 30, 60, 90 day plan.

INCLUDES

  • Positioning and narrative reset
  • Website and funnel recommendations
  • Channel and investment priorities
  • 30, 60, 90 day roadmap

GTM Playbook and Rollout

Best for rollout and systems

10 to 12 weeks

Guided rollout with your team

Best when you have direction and want a lean system your team can run, with the right tools, playbooks, and rollout plan.

INCLUDES

  • Tool and workflow recommendations
  • Messaging and campaign playbooks
  • Operating rhythm, ownership, and QA standards
  • Rollout plan plus handoff to your team or vendors

Implementation is handled by your team or partners. I guide the plan and rollout.

Fractional Leadership

Best for ongoing guidance

Monthly

Ongoing partnership

Best when you want a steady partner to keep priorities sharp and execution moving as the business evolves.

INCLUDES

  • Weekly working sessions
  • Async reviews and guidance
  • Iteration across the funnel
  • Quarterly planning and recalibration
Capabilities

Full funnel support, from brand to demand

Most teams start with a package. If you already know what you need, we can scope a focused sprint.

Positioning and narrative

Problem, promise, differentiation, and a message hierarchy your team can actually use.

Brand and messaging

Story, voice, homepage and key pages, plus standards so everything stays consistent.

Content and thought leadership

Founder POV, content strategy, and a cadence that supports the funnel.

Demand and growth motions

Channel selection, campaign planning, inbound and outbound alignment, and learning loops.

Conversion and enablement

Landing and funnel review, sales enablement, lifecycle messaging, and retention support.

PR and analyst readiness

Launch narrative, press angles, analyst brief prep, and credibility signals that build trust.

Common scopes

Common areas I get pulled into

If you already know what you need, we can scope something focused and move quickly.

Narrative and messaging reset

Tight story, proof points, and a message hierarchy.

Website and funnel audit

Clear punch list to improve clarity and conversion.

GTM planning and sequencing

What to do now, next, later based on goals and stage.

Channel and spend guidance

Where to invest now, what to pause, what is premature.

Launch planning

Narrative, timeline, checklist, and risk reduction.

Analyst and PR prep

Briefing story, talking points, and credibility building.

How we partner

How we partner

A focused way of working that keeps priorities clear and execution steady.

Work that fits what you actually need

We’ll get clear on what’s driving growth and what’s getting in the way, fast. Then we’ll set priorities and focus on the few moves that matter most.

When it helps, we’ll use tools like Claude, Clay, Tofu, and lightweight automation to move faster and reduce overhead, without adding a big team.

Guided execution with your team

I work with the team you already have and help you make clean decisions as you execute.

I’ve seen startups burn a lot of cash on big agencies when a more surgical approach would have worked better. If you need extra support, I can help you evaluate options, pressure test vendors or contractors, set clear expectations, and keep the work moving without the overhead.

Let’s connect

If you are a seed to Series B founder looking for focused marketing partnership, share what you are building and what is most urgent right now.